YouTube star Caspar Lee advises young creators to focus on fun, not money, as 47% earn $15K or less annually.

YouTube star Caspar Lee, who built a 6-million-subscriber fan base, advises young people to do YouTube for fun rather than focusing on money, as financial success is low. The creator economy, which includes monetizing online skills, is projected to double to $480B by 2027, but 47% of creators earn $15K or less annually. Lee recommends focusing on niche content, not relying on fame or relevancy.

June 27, 2024
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