iQIYI plans to launch VR location-based experiences in major Chinese cities this summer, expanding globally.
iQIYI, a leading Chinese online entertainment service, plans to launch VR location-based experiences across major Chinese cities this summer, with global expansion to follow. The initiative aims to enter offline commercial spaces and cultural tourism markets. iQIYI's Luoyang VR Project, which debuted in Shanghai, will launch in Shenzhen this summer. Upcoming overseas expansions include Dubai and Bangkok.
June 24, 2024
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