57% of UK banking executives view attracting young consumers as a significant challenge, with Gen Z seeking improved digital services.
57% of UK banking executives consider attracting young consumers a significant challenge for the next year, with 67% viewing it as crucial to future-proof their business. Gen Z customers are increasingly using third-party money management apps, and 31% are at risk of leaving their banks if digital services aren't improved. To remain competitive, financial institutions need to offer digital-first, intelligent, and autonomous services.
June 23, 2024
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