DMV gifting industry adapts to post-pandemic consumer behavior with 14.2% e-commerce growth and 86% online purchases.
The gifting industry, particularly in the DMV area, is embracing digital trends and personalized preferences in response to post-pandemic consumer behavior shifts. A market report by Portal reveals a 14.2% growth in e-commerce, with 71% of holiday gifts searched online and 86% purchased online. Three DMV area stores, Wine & Champagne Gifts, Bourbon and Whisky, and DC Wine & Spirits, are leading the way, offering diverse, personalized options.
June 22, 2024
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