Azerbaijan's PASHA Life Insurance plans to offer bancassurance services, aimed at accelerating insurance penetration.

Azerbaijan's PASHA Life Insurance plans to offer bancassurance services, as announced by CEO Niyaz Ismayilov at AIIF-2024. The move aims to accelerate insurance penetration and focus on analyzing customer service quality, identifying issues, and creating a reliable data management system. The introduction of life insurance for borrowers is intended to expand PASHA's product portfolio.