Consumer Affairs Secretary warns e-commerce firms against using 'dark patterns', and develops a tool to identify them.
Consumer Affairs Secretary Nidhi Khare warns e-commerce companies against using 'dark patterns', deceptive user interface designs that violate consumer rights. The Department of Consumer Affairs previously issued guidelines to curb such practices, and is developing a tool to identify them. Key suggestions to avoid misleading consumers include monitoring user satisfaction and conducting self-audits of dark patterns.
June 18, 2024
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