Ricoh Imaging introduces the Pentax 17, a half-frame 35mm film camera priced at $499.95, targeting younger generations' interest in film photography.
Ricoh Imaging's Pentax 17, the first new 35mm film camera in over 20 years, features a half-frame design for a smartphone-friendly aspect ratio, catering to the growing interest in film photography among younger generations. Priced at $499.95, the camera offers easy focusing, various modes, and film tracking, appealing to novice enthusiasts. The Pentax 17 marks Ricoh Imaging's attempt to tap into the resurging film photography market, combining classic ergonomics with modern simplicity.
June 17, 2024
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