Allianz launches "Go Australiaahhh" brand campaign for Paris 2024 Olympic and Paralympic Games, featuring Aussie cheer "Ahhh".

Allianz, the Worldwide Insurance Partner, has launched a new brand campaign "Go Australiaahhh" for the Paris 2024 Olympic and Paralympic Games, using the iconic Aussie cheer "Ahhh" to unite Australians cheering on their nation's athletes. Developed by Howatson+Company, the campaign runs across TV, OOH, and audio, with live activations and social media led by Eleven PR.