Mother-son duo from Guizhou, China, exhibit Miao embroidery at London Craft Week, a recognized national intangible cultural heritage.

Mother-son duo from Guizhou, China, showcase Miao embroidery at London Craft Week, a heritage art recognized in 2006 as a part of China's national intangible cultural heritage. Guizhou promotes the art as an industry, employing over 20 local embroiderers and generating over 2.2 million yuan in sales. The province has created a database of 20,000 Miao embroidery motifs and partnered with international fashion brands to integrate Miao patterns into global products.