TikTok influencer Jesús Morales, known as "juixxe," takes day laborers to Disneyland and pays them, humanizing immigrant worker stories.
TikTok influencer Jesús Morales, known as "juixxe," has gained over 5 million followers and sponsorships from major brands by taking day laborers to Disneyland and paying them for the day. His videos showcase the lives and experiences of immigrant workers, humanizing their stories and challenging traditional stereotypes of Latinos in media. Since 2020, Morales has shared hundreds of videos, inspiring hundreds of thousands of dollars in donations to support his cause.
June 04, 2024
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