Sony rebrands ULT, introduces wireless party speakers and a noise-cancelling headphone, aiming to double party speakers business in India.
Sony has rebranded its audio sub-brand ULT and introduced new wireless party speakers and a headphone unit. The new ULT series includes Tower 10, Field 7, Field 1, and a noise cancellation headphone, ULT Wear. The company aims to double its party speakers business in India by the end of the year, targeting youngsters, Gen Z, and millennials who are young, energetic, and on the move.
May 27, 2024
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