Luxury apartment buildings in major US cities introduce med-spa services to compete in amenities race.
Luxury apartment buildings in major US cities are offering med-spa services like IV hydration and Botox to meet evolving renter demands and stay competitive in an 'amenities arms race'. Luxury implies exclusivity, and developers are constantly seeking to outdo each other with unique amenities. Yesterday's pool is today's pet spa, and tomorrow's pool could be a Botox and rehydration lounge.
May 26, 2024
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