Apple CEO Tim Cook highlights emotional reactions to Vision Pro VR headset, citing D&AD Award for visionOS design.
Apple CEO Tim Cook shared that people often get emotional when trying the company's VR headset, Vision Pro, for the first time. This comes after Apple received a Black Pencil at the D&AD Awards for its Vision Pro operating system (visionOS) design. Cook praised the Apple Design Team for their achievement, attributing the emotional reactions to years of breakthroughs from Apple's design and engineering teams.
May 25, 2024
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