Department stores Macy's, Kohl's, and Nordstrom struggle to attract younger customers, facing slowing sales and competition from online retailers.

Department stores Macy's, Kohl's and Nordstrom are struggling to attract younger customers, as they compete with online retailers and face slowing sales. Their core customer base is aging, and Wall Street scrutiny has led to attempts to take companies private, like Nordstrom's recent effort. Retail analyst Oliver Chen says attracting younger customers has become more urgent, as department stores have lost ground in recent years.

May 20, 2024
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