25-year industry veteran Matt Evans joins UM agency as Managing Partner for Optus in Sydney, focusing on media strategy evolution.
Matt Evans, with 25 years of industry experience, joins IPG Mediabrands agency UM as Managing Partner for Optus in Sydney. He will focus on evolving UM's media strategy for Optus, working closely with the account team to drive innovation and sustainable growth. Formerly head of client partnerships at Carat Australia, Evans is described as a "people-first leader" by UM Australia CEO Anathea Ruys.
May 20, 2024
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