North Dakota's Department of Commerce increases "Find the Good Life" campaign budget to $12m and launches a $1.3m advertising campaign for workforce recruitment.
North Dakota's Department of Commerce boosted its "Find the Good Life" campaign with a $12m budget, including a $1.3m six-month advertising campaign, as part of its workforce recruitment program. The state is also piloting a workforce portal to connect employers with potential newcomers. Despite increased funding and more movers, it's still too early to judge the campaign's success.
May 18, 2024
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