Fast food chains raise prices, prompting consumers to consider sit-down alternatives like Applebee's and Chili's.
Fast food chains are increasing prices, causing consumers to consider dining at sit-down restaurants like Applebee's and Chili's, which offer cheaper alternatives. Applebee's CEO John Peyton highlights their $9.99 burger as a cost-effective option compared to fast food. As a result, consumers may trade down from expensive meals and opt for dining out at lower-priced establishments, impacting fast food chains and sit-down restaurants.
May 11, 2024
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