Nissan allows dealers to sell 2024 vehicles at up to 10% below invoice and Armada at up to 15% to reduce 98-day car supply due to demand slowdown.
Nissan is allowing its dealers to sell 2024 vehicles at up to 10% below invoice and the Armada at up to 15% below invoice to clear high inventory. This unusual strategy aims to reduce the 98-day supply of new cars on dealer lots, as demand has slowed due to factors such as high interest rates and supply chain issues. Some dealers are not happy with the plan, but others are finding innovative ways to increase profits despite the discounted pricing.
May 09, 2024
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