Nestle's Nescafe brand plans to invest $196.5Mn in Brazil by 2026 to expand production capacity and increase out-of-home sales.
Nestle's Nescafe brand plans to invest 1Bn reais ($196.5Mn) in Brazil by 2026, aiming to expand production capacity and increase out-of-home sales. The company targets growing sales in Brazil's retail market by up to 15% annually over four years, while consumption growth among under-24s is 10 times higher than other groups. Investments will also boost B2B out-of-home consumption.
May 09, 2024
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