Malibu, California launches "Go Safely PCH" campaign to address speeding-related fatalities on the Pacific Coast Highway.

Malibu, California launches "Go Safely PCH" campaign to improve driver safety on a dangerous section of the Pacific Coast Highway (PCH), targeting speeding as the primary cause of accidents. Since 2010, 59 fatalities have been reported on the Malibu stretch, prompting infrastructure improvements, increased police presence, and a public outreach campaign. The campaign follows the tragic deaths of four Pepperdine students in October.