India promotes 365-day tourism at Arabian Travel Mart in Dubai, launching 'Cool Summers of India' campaign.

India showcases itself as a 365-day tourist destination at the Arabian Travel Mart in Dubai from May 6-9. The 'Incredible India' pavilion aims to strengthen India's presence in the Middle East's tourism sector, led by a delegation of tour operators, luxury hotels, wellness resorts, and the Indian Railway Catering and Tourism Corporation. The Ministry of Tourism also launched the 'Cool Summers of India' digital campaign to challenge the notion of India being too hot for summer travel.