Domino's UK first-quarter sales dipped 0.4% to £385.1m due to January's reduced marketing spending, but expects growth from initiatives and app usage increase.
Domino's Pizza UK reported a 0.4% dip in first-quarter sales to £385.1m, blaming January's slow performance on reduced marketing spending. However, the company expects a sales boost from initiatives such as a £4 lunch offer and the upcoming Euro 2024 football championship. Domino's has seen a spike in app usage, with a 37% increase in customers using the app, and plans to open over 70 new stores this year.
May 01, 2024
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