Bellin and Gundersen Health Systems merged in December 2022 and will rebrand as Emplify Health.

Bellin and Gundersen Health Systems, which finalized their merger in December 2022, have announced they will become known as Emplify Health. The new name, drawn from 'empathy' and 'amplify', reflects their goal of increasing access, creating a culture of empathy, and enhancing population health outcomes. The transition to the Emplify Health brand will occur over several months to a few years, with all hospitals and clinics changing their name accordingly.