NBCUniversal offers $2.5bn annually for NBA broadcast rights, aiming to outbid TNT's $1.2bn.
Comcast's NBCUniversal offers $2.5 billion annually for NBA broadcast rights, aiming to outbid Warner Bros. Discovery's TNT, which paid an average of $1.2 billion under its current deal. NBC plans to broadcast both regular season and playoff games across its flagship network and streaming platform, Peacock. The NBA is expected to create a third package of games available to other media partners.
April 29, 2024
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