Elon Musk threatens to pause ad revenue sharing for some X creators due to bot spamming.
Elon Musk has threatened to pause ad revenue sharing for some creators on X, pending an investigation into the use of bots to spam likes, replies and direct messages. The tech billionaire stated that people are spamming the platform to generate ad money, and the goal is to incentivise high-quality content on X. Ad revenue sharing will be paused for creators found to be using bots to spam the system.
April 27, 2024
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