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EU designates fast-fashion firm Shein as a "very large online platform" (VLOP) under the Digital Services Act (DSA), subjecting it to stricter content rules.
European Union designates fast-fashion firm Shein as a "very large online platform" (VLOP) under the Digital Services Act (DSA), meeting the threshold with over 45 million monthly users in the EU.
As a VLOP, Shein is subject to stricter rules on online content that require it to combat illegal and harmful content, as well as counterfeit products on its platform.
The company has committed to comply with the rules.
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La UE designa a la empresa de moda rápida Shein como una "plataforma en línea muy grande" (VLOP) en virtud de la Ley de Servicios Digitales (DSA), sometiéndola a normas de contenido más estrictas.