Microsoft introduces optional ads to Start menu in Windows 11 update KB5036980.

Microsoft has introduced optional ads to the Start menu in Windows 11 update KB5036980, available for users running Windows 11 version 23H2 and 22H2. These 'recommendations' feature apps from the Microsoft Store and can be disabled by turning off the "Show recommendations for tips, app promotions, and more" setting. The update also offers new taskbar widget icons and lock screen management options.