Kerry County Council spent €185k on a rebranding project, Marketing Kerry, for tourism, business, and study attraction.
Kerry County Council spent nearly €185,000 on a rebranding project due to concerns about falling behind other regions and inconsistent marketing. The Marketing Kerry project included €126,000 for website design and support, €34,000 in staffing costs, €15,000 for project management, and €8,000 in taxes. The council aimed to enhance Kerry's image for tourism and attract business, investment, and study.
April 23, 2024
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