Unilever revises plastic reduction targets from 50% by 2025 to 30% by 2026, drawing criticism from Greenpeace.

Unilever co-founder Nick Torday highlights the challenges faced by eco-friendly brands competing with larger corporations that engage in greenwashing tactics. Unilever, known for promoting sustainability, has revised its plastic reduction targets, setting a 30% reduction by 2026 instead of the previous 50% by 2025. Critics, including Greenpeace, argue the revised targets are insufficient to address plastic pollution. Unilever CEO Hein Schumacher defends the targets, calling them "stretching" and "realistic."

April 22, 2024
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