K-pop group ILLIT sets Spotify record for fastest K-pop debut to reach 100M streams.

K-pop group ILLIT, managed by BELIFT LAB, set a new Spotify record for the fastest K-pop debut to reach 100 million streams with their debut song in less than a month. The achievement highlights the group's and the K-pop industry's growth on the global music platform.

April 22, 2024
3 Articles

Further Reading