UN's Sounds Right initiative, featuring nature as an artist on Spotify, raises over $40m for conservation projects.

The UN's Sounds Right music initiative recognizes nature as an official artist, using ambient nature sounds on Spotify to raise over $40m for conservation projects. Artists like Anuv Jain, Brian Eno, and Bomba Estéreo have collaborated with "Nature" to create new tracks or remixes featuring natural sounds. With a significant portion of royalties directed to conservation initiatives, the initiative aims to raise funds for high-impact projects and increase the awareness of nature's importance.

April 18, 2024
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