Woolworths CEO Brad Banducci faced potential jail time for refusing to disclose ROE at a Senate inquiry investigating supermarket price gouging.

Woolworths CEO Brad Banducci faced potential jail time and a fine at a Senate inquiry for refusing to disclose the company's return on equity during questioning on supermarket prices. The inquiry investigated the profit margins of major supermarkets and accused Woolworths and Coles of price gouging. Banducci insisted that competition in the market was beneficial for consumers.