Levi Strauss & Co. reopens its largest Southeast Asia store in Bangkok's CentralWorld Mall, focusing on direct-to-consumer strategy and customization options.

Levi Strauss & Co. reopens its largest Southeast Asia store in Bangkok's CentralWorld Mall, spanning 364 sqm. The store focuses on direct-to-consumer strategy, featuring a wide range of products and personalization services, including the country's second Levi's Tailor Shop for customization options. The expansion reaffirms the company's commitment to the Southeast Asian market.