Elon Musk claims that Meta lies about ad metrics, and X offers better returns for advertisers.

Tesla and SpaceX CEO Elon Musk claimed that Mark Zuckerberg-led Meta does not share accurate advertisement metrics and that his X platform offers better returns for advertisers. Musk made the comments after a follower stated that X provides better returns than Meta, adding that Meta lies about their ad metrics. The tech billionaire also mentioned that the advertising relevance on X has improved significantly.