Dogs discovered a giant bone in a beach PR stunt for Swaggle, Australia's new online pet store.

Dogs unearthed a giant bone at Rose Bay Beach in a PR stunt organised by The General Store to launch Australia's newest online pet store, Swaggle. The Swaggle Hunt saw dogs dig up a range of pet products, with the grand prize valued at $2000. Swaggle aims to deliver pet happiness and ease pet parenting through personalisation, leading brands, free vet advice, and 30% off the first Auto-Delivery.

April 11, 2024
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