In March 2023, South Korea's KakaoTalk monthly active users dropped below 45 million for the first time in 22 months.
South Korea's KakaoTalk, the leading mobile messenger, saw its monthly active users (MAUs) drop below 45 million for the first time in 22 months in March, according to data from industry tracker IGAWorks. The app had 44.97 million MAUs, down more than 221,000 from February. KakaoTalk had long been the most-used mobile platform in South Korea, but lost the top spot to YouTube in December 2022.
12 months ago
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