China announces new online consumer protection regulations effective July 1, 2024, targeting fake data, bundle sales, and price discrimination.
China announces new online consumer protection regulations, focusing on issues such as fake data and evaluations, bundle sales, and big data-enabled price discrimination. The rules, released in March, will take effect on July 1, 2024, aiming to enhance the implementation of the law on consumer rights protection. The number of complaints and inquiries regarding online consumption in China has surged to 56% of the country's total.
April 09, 2024
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