Celebrity Cruises introduces new brand positioning "Nothing Comes Close," emphasizing unique service and experience.

Celebrity Cruises unveils new brand positioning "Nothing Comes Close," emphasizing their unique offering combining intimate, thoughtful service of a small ship with the variety and excitement of larger ones. The campaign highlights the premium vacation experience, exceeding expectations and offering unique experiences. The brand positioning will be implemented across media, advertising, travel advisors, and onboard experiences.

April 08, 2024
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