Australian brand Bonds launches "As Worn by Us" campaign featuring diverse Aussies in various ads.

Australian brand Bonds launches "As Worn by Us" campaign, featuring diverse Australians of all ages wearing the brand's apparel. The campaign, created by Special Group and produced by Wildebeest, includes TV, cinema, social media, point of sale, and out-of-home advertisements. A large-scale installation showcasing 100 photographic portraits of people wearing Bonds from ages 0 to 100 was displayed at Melbourne's Parliament Station.