Founder of McWhorter Family Office plans to integrate quantum tech from Formula 1 into luxury assets for enhanced personalization, efficiency, and sustainability.

C.K. McWhorter, founder of McWhorter Family Office, plans to integrate advanced quantum computing technologies from Formula 1 into luxury assets like yachting, private aviation, and bespoke cars, aiming to enhance personalization, operational efficiency, and environmental sustainability while reducing impact. This move represents a new benchmark for luxury experiences globally.