Krispy Kreme's shares rise 18% in March 2024 due to a McDonald's collaboration expansion.
Krispy Kreme's shares have risen 18% in March 2024, mainly due to a game-changing collaboration with McDonald's. The companies announced the expansion of a small-scale test project, where Krispy Kreme's doughnuts will be sold at McDonald's restaurants across the US. This partnership aims to cover the whole store network by the end of 2026, doubling the locations in Krispy Kreme's overall distribution.
April 04, 2024
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