Kenya plans to boost superfood production and export with cooperatives, targeting avocado, macadamia, and blueberry markets for $171.8bn global opportunity.

Kenya plans to leverage local cooperatives to position itself as a superfood producer and exporter, focusing on sustainable agricultural value chain reforms for global market access for avocado, macadamia, and blueberry farmers. The government aims to tap into the $171.8bn global superfoods market, collaborating with growers like Kakuzi Plc to provide technical support and training for local farmers.