Former Cummins&Partners and Dentsu Creative executive Sophie Lander appointed as Managing Director of The General Store for growth and global expansion.

Sophie Lander, former Cummins&Partners and Dentsu Creative executive, has been appointed as the new Managing Director of The General Store. She will contribute to the agency's growth and enhance its creative, innovation, and design offerings across Australia and globally. With experience in leading agencies in Australia and Canada, Lander joins the agency during a period of expansion following multiple account wins and new business ventures.

April 02, 2024
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