10,000 attendees joined the Royal Stag BoomBox musical festival in Bhubaneswar, featuring Badshah, Ikka, Neeti Mohan, and Ali Merchant.

Seagram's Royal Stag BoomBox held its final on-ground experience in Bhubaneswar, Odisha on March 30th, 2024, featuring musicians Badshah, Ikka, Neeti Mohan, and Ali Merchant. The second edition of Royal Stag BoomBox, a one-of-its-kind musical festival, combined the best-loved Bollywood melodies with hip-hop beats. Approximately 10,000 enthusiastic attendees joined the event at Baramunda Ground Field in Bhubaneswar.