Independent and BuzzFeed form a multi-year licensing and strategic partnership in UK/Ireland, combining brands under Independent's leadership.

The Independent and BuzzFeed have formed a multi-year licensing and strategic partnership in the UK and Ireland. The deal combines renowned brands like The Independent, BuzzFeed UK, Tasty UK, Seasoned, and HuffPost UK under The Independent's leadership. This collaboration pools expertise, innovation, and collaboration in media, marketing, and e-commerce, reaching half of all British consumers, particularly Gen Z and Millennial demographics. Shares of BZFD have gained 9.14% to $0.4357 on Thursday.