Tourism generated US$3 billion last year – GTA –

Ghana's tourism sector generated $3 billion in 2023, missing its $3.4 billion target, but attracting 1.1 million international visitors with average spending of $2,980 each. GTA CEO Akwasi Agyeman highlighted challenges like budget constraints for advertising, emphasizing the need for careful planning and investments to boost viability. The sector is valuable due to its contributions to local businesses and the economy.

March 22, 2024
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