B2B marketplace Jumbotail raises Rs 151 crore ($20.3 million) in equity capital, led by Artal Asia, for scaling go-to-market products and services.

B2B marketplace Jumbotail raised Rs 151 crore ($20.3 million) in equity capital, led by Artal Asia. The Bengaluru-based startup plans to use the funds to scale its go-to-market products and services for new and emerging brands, aiming to reach mass-market consumers through its kirana store network. With 60% market penetration, Jumbotail claims the highest wallet share and monthly purchase frequency in the industry.