French carmaker Citroën plans to expand its dealer network in India to 200 by 2024, targeting Tier III and IV markets.
French carmaker Citroën plans to expand its dealer network in India to 200 by the end of 2024, increasing from the current 58. This expansion is part of the company's Network Expansion Programme, targeting markets beyond Tier I and Tier II cities. New dealerships will be established across urban, semi-urban, and rural markets, extending their focus to Tier III and Tier IV markets. This initiative aims to boost sales and provide enhanced accessibility to quality products and services.
March 14, 2024
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