Domino's Pizza plans a £4 lunch deal, loyalty program, and expands to 2,000 UK & Ireland sites by 2033.

Domino's Pizza plans to launch a £4 lunch deal and introduce a loyalty program for regular customers in 2022. The company aims to have 1,600 UK and Ireland sites by 2028 and 2,000 by 2033, following a 5.8% increase in sales and a 43.9% rise in pre-tax profit to £142.3 million in 2021. Domino's also acquired Shorecal Limited, the largest Domino's franchise in Ireland, for £62 million.

March 12, 2024
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