British American Tobacco opens £30m Innovation Centre in Southampton for smokeless product development.

British American Tobacco (BAT) opened a £30m Innovation Centre in Southampton, focusing on developing smokeless products and expanding capabilities beyond nicotine. The facility houses 400 engineers and scientists, accelerating the development of new non-combustible products. BAT aims to become a predominantly smokeless business by 2035, investing £300m a year in smokeless product development.